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etnies Proudly Introduces The New RVL

Dec 1 2008 / Monday

rvlgreen

A Brief History lesson:

timelinegrab2

In 1990, etnies debuted the Rap (seen up there on the right in black leather), designed specifically for skateboarding. Two years later, in Plan B's legendary video, Questionable, Sal Barbier helped put etnies on the map in the United States when he rocked both the all red and all blue suede Raps in his part. Shortly after, the Rap, etnies, Sal and Plan B all rose to serious skateboarding fame and skateboarders across the world were singing Del tha Funkee Homosapien:

Around the same time, etnies became the first skateboarding footwear brand to advertise in both Big Brother magazine and 411 video magazine. the Rap, Sal, Ronnie Creager and a few others were featured in those ads.

timelinegrab

In 1993, to meet the ever-evolving demands of skateboarders, seeing that they were cutting down their high top Raps, etnies released the Rap Low. Navy/white was all the rage and every pro imaginable was rockin' them at the time. Beloved and imitated by many, the Rap Low became one of the most staple skateboarding shoes of the early and mid '90s. Even today, the influence of early etnies models, especially the Rap, can many skate shoes and skate shoe brands out there on the shelves. Although this sort of imitation might anger some companies, we're actually pretty flattered! Thanks, guys!

In 2006, to celebrate our 20th anniversary, etnies reissued the Rap High in limited quantities. For 2009, we figured it was due time to bring the Rap back, for real, and evolve a little bit as well. So we are pleased to introduce to Rap Vulc Low, (RVL) a mid (RVM) is on the way too.

raphi20th

Here you can see Sean Malto totally is totally killing it. Why? Because he's pretty stoked on the new RVL. So stoked, in fact, that he went to Barcelona and ollied this massive gap for his latest ad. Wheeeeeeeeee!

maltodecad

The RVL embodies the classic styling and design of the OG Rap. However, it's been updated for the demands and standards of modern day skateboarding and style. The RVL features a vulcanized construction for superior grip and board feel, System G2 heel gel for impact protection, STI Foam for comfort and protection, lower hidden lace loops and extra laces, padded tongue and collar, elastic tongue centering straps and more.

It doesn't matter if you've been skating for 20 years and used to rock the old Raps or you're new to the game and never had a pair of etnies... we welcome all skateboarders to join our ride and we think the RVL has enough juice in it to make everyone happy!

Check the new RVLs out when you get a chance and keep your eyes peeled for a few more surprises in design and construction and skate-specific technology that etnies and STI will be unveiling in conjunction with the RVL very soon. We hope you enjoy this sneak peek of all the RVL colorways for Spring '09.

rvlgreen2
rvlbluegrey
rvlblackgrey
rvlblackwhite
rvlwhite


35 Comments etnies Proudly Introduces The New RVL

  1. malto could've kickflipped that gap, i would want to see that, he kicked the board away tho, pretty gnarly gap tho too.. all the colorways are ill btw!!

    myles taylor
    Posted: 5 years ago,
  2. the black, blue, and grey ones...
    EPIC!!!

    terrence
    Posted: 5 years ago,
  3. i wan summo these

    a
    Posted: 5 years ago,
  4. maltos new fav
    i want some

    james
    Posted: 5 years ago,
  5. were u get em?

    Tom
    Posted: 5 years ago,
  6. how much?

    t.s.
    Posted: 5 years ago,
  7. them green ones are sweet, anymore colors?

    taylor
    Posted: 5 years ago,
  8. that ad's in the january 09' transworld. gonna get a pair they look so sick

    Christian Reusche
    Posted: 5 years ago,
  9. esta marca esta en mexico catalogada como una de las mejores pero n0 tienen a ninguno como andrew reynolds

    teodoro
    Posted: 5 years ago,
  10. estan con ganas los tenis verdes keria saber la direccion de las sukursales en eaglepaz

    Fernanda
    Posted: 5 years ago,
  11. they kinda remind me of the etnies sheckler 2 huh?

    Jesse
    Posted: 5 years ago,
  12. yo those green ones are fucking beast

    ian
    Posted: 5 years ago,
  13. epic

    db
    Posted: 5 years ago,
  14. malto rocks ive been waighting for his shoe to come out

    DEVIN
    Posted: 5 years ago,
  15. malto kicks ass!

    derek
    Posted: 5 years ago,
  16. malto kicks ass

    derek
    Posted: 5 years ago,
  17. black and green look cool

    johnny
    Posted: 5 years ago,
  18. sick. malto is the shit. yeah malto you could have kickflipped the gap and it would have been knarly. green and black rvl look bad ass

    Richard
    Posted: 5 years ago,
  19. probably gonna get the green ones for x-mas, maltos beast

    Frank
    Posted: 5 years ago,
  20. they definitely remind me of the square ones

    imran
    Posted: 5 years ago,
  21. if u get sponserd do u get free etnies

    elias
    Posted: 5 years ago,
  22. nice!!!

    elias
    Posted: 5 years ago,
  23. vvvv

    Pff he could tre it, he's tre'd something just as big, on youtube.

    MikeSkates69
    Posted: 5 years ago,
  24. maltos a fucking queer and so is everyone on here. fags

    uhfuasbg
    Posted: 5 years ago,
  25. i hope they have them in size 5

    kevin
    Posted: 5 years ago,
  26. but what does Rvl mean?

    VeronicaSD
    Posted: 4 years ago,
  27. RVL?

    VeronicaSD
    Posted: 4 years ago,
  28. dumb why dont you just call it crack

    VeronicaSD
    Posted: 4 years ago,
  29. RVL: Rap Vulcanized Low!

    foxxyz
    Posted: 4 years ago,
  30. People deserve good life time and lowest-rate-loans.com or just auto loan can make it much better. Just because people's freedom bases on money state.

    JodieKline
    Posted: 4 years ago,
  31. ROCKS!

    Kind regards,

    Acupuncture institute

    Ira
    Posted: 3 years ago,
  32. I wonder just what has to say about that??

    -Best Regards

    video sexe

    Gino Osborn
    Posted: 3 years ago,
  33. I am curious what Colette can do with this!?!

    dog grooming

    Amy Barrios
    Posted: 3 years ago,
  34. Trinidad is the best!!

    frau sucht paar

    Burt Michael
    Posted: 3 years ago,
  35. Rod is the greatest.

    online apotheken günstig

    Donovan
    Posted: 3 years ago,

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