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Pioneers from day one

Since 1986, etnies has been tirelessly pushing skateboarding forward. Born in Paris and raised in Southern California, our vision has always been about progressing the culture – creating the very best skateboarding shoes on the planet - designed by skaters, for skaters...

Engineered to endure

etnies is built by skateboarders who demanded more; creating durable skate shoes designed for real sessions. With Michelin® rubber outsoles, reinforced details, and innovation at every step, our footwear delivers long lasting skate shoes performance and tough skate shoes longevity that progression demands.

Skateboarding that gives back.

We started Skate for Change to back the people and projects using skateboarding to lift their communities. From local drives to global campaigns, it’s about creating safe spaces, building resilience, and keeping the next generation rolling forward.

Purpose in every step

For us, skateboarding is bigger than the board - it’s about building communities and creating positive change. From constructing free skateparks in underserved areas to pioneering animal-friendly footwear, we act with intention. With over 2 million trees planted and counting, every move we make is rooted in a more sustainable future.